BRIF MEDIA And the Mexican Institute of Journalism (IMEP) have joined forces to offer an intelligent media and opinion monitoring solution in Mexico.

This strategic alliance combines the academic capabilities of IMEP with the technological innovation of BRIF MEDIA to offer a comprehensive approach to media monitoring and analysis.

IMEP will contribute its academic experience in journalism, media analysis and communication strategies to ensure that the monitoring platform is accurate and complete.

For its part, BRIF MEDIA will provide the necessary technology to collect, process and analyze large amounts of media and opinion data.

The alliance between BRIF MEDIA and IMEP aims to help companies, organizations and political actors to better understand their presence in the media and how their actions are perceived in public conversation. Thanks to this collaboration, the monitoring platform is expected to help customers make informed decisions and improve their communication strategy in Mexico.

In short, this alliance represents an important contribution to the journalism and communication industry in Mexico and an opportunity to strengthen technological and academic innovation in the country.